Milton Glaser: To Inform and Delight

Posted in Vol 13 No 3 by bsaab on August 4, 2010

Directed by Wendy Keys, DVD (73 minutes), New Video Group, 2010

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Milton Glaser: To Inform and DelightThis aptly titled documentary offers a portrait of one of the most revered graphic designers of our time. Who hasn’t seen Milton’s “I ♥ NY” campaign or his iconic Dylan poster? As a co-founder of Push Pin Studios in 1954, Glaser, along with his cohorts, provided a truly American counter-point to the prevailing Swiss design ethos by incorporating idea-based illustration into publishing and branding projects.

Clever, articulate, and charming, Glaser is the movie’s greatest asset, and director Wendy Keys doesn’t skimp on his colorful commentary and anecdotes from his 60-year career as a thinking artist, designer, teacher, mentor, and New Yorker. At the heart of Glaser’s appeal is his love of drawing, employed in both his commercial work and fine-art projects.

While the strait-laced moviemaking may not adequately reflect the creativity of Glaser’s impressive output, it’s near-impossible not to be won over by his love and respect for his chosen profession, which is amply returned: Everyone ♥s Milton.

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